- View all campaigns and creative assets by date
- Understand the big picture, then drill down for detailed performance information
- See up to date information, in real time
- Get a holistic view of your entire marketing organization
- See how programs are tracking toward performance goals
- Know where to take action, anywhere across your marketing organization
- Make confident, data-based decisions about what to start, what to stop, and what to shift
- Make decisions the moment it matters
- Keep all metrics, creative assets, and media plans tagged and tracked at all times
- Customize classification of paid, organic, and internal tracking codes to what is most useful to you
- Automatically keep new campaign assets classified and tracked
- Automate manual tracking processes
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