Friday, March 30, 2018

How Dell EMC is changing sales culture and results with data, Domo style

SUMMARY: Getting salespeople to use a new tool is one of the biggest challenges in enterprise software. But Dell EMC’s Matthew Coblentz had a plan. Here’s how his team is using Domo to change how sales is done – with noteworthy results.  We talk about the urgency to become data-driven. But how many are serious enough to go back to school mid-career? Matthew Coblentz is. At Domopalooza 2018, Coblentz told me why he did it:

Tuesday, March 27, 2018

HELLO AGAIN DOMO

Earlier this month the always intriguing DOMO held Domopalooza 2018, an annual “edutainment” conference showcasing celebrities, music and dashboards. It is an event unlike any other in this space that reflects the colorful, unique vibe of the company’s culture. From the outside, it seems like DOMO may be maturing. Marketing has been less outrageous and DOMO’s offering is getting better with age. Here is a summary of the latest DOMO announcements...  

Tuesday, March 27, 2018

How The New York Times is operationalizing its ad yield business with Domo

If you want to see me get a lot less jaded, and quickly, get me an interview with someone from a newspaper like The New York Times. That’s what happened at Domopalooza 2018, where I interviewed Jay Glogovsky of the New York Times, after he finished a customer-moderated media panel on the main stage. Though The New York Times is still grappling with a disrupted industry (e.g. falling print ad revenues), the timing for our chat is marked by encouraging digital revenues. In a recent earnings call, The Times’ chief executive Mark Thompson explained why subscriber revenue matters...

Tuesday, March 20, 2018

Domo Focuses Its Cloud-Based Analytics Message, Adds Predictive Options

Domo insists its platform is aimed at business people, not data analysts. Here’s the appeal to CXOs and line-of-business types. The key message at Domopalooza 2018, March 13-15 in Salt Lake City, was that Domo is a platform for business, not a tool for techies. I’ve heard this platform messaging before, but it made sense for cloud-based analytics vendor Domo to emphasize its new “for the good of the company” slogan to try to set itself apart from competitors Tableau, Microsoft Power BI and Qlik. “Domo is an operating system that lets you run your business on your phone,” declared...

Sunday, March 18, 2018

What I learned at Domo’s User Conference - Domopalooza 2018

Domo, Inc. is a cloud-based business intelligence (BI) and analytics company founded in 2010 by technology entrepreneur Josh James. Josh James previously founded the web analytics company Omniture, and he sold it to Adobe for $1.8 billion dollars. I started using Domo last summer, and I attended my first user conference last week. It was an amazing experience. At the conference, I was surrounded by engaging speakers, energized customers, and enthusiastic employees. Here are some of the key things I learned...

Sunday, March 18, 2018

Less is more with freeway billboards

Less is more when it comes to billboard advertising. Freeway billboards line Interstate 15 in Utah County, vying for visual space with freeway exit signs, office and industrial buildings that line the speedway and views of the distant mountain ranges. Utah County has its share of memorable billboards and utterly forgettable ones. From Entrata’s “Our software brings all the boys to the yard,” and the Ad Council’s “Texting and driving makes good people look bad,” to Domo’s picture of a female deer and a mustache, some billboards can quickly sink a message into our collective consciousness. ...

Friday, March 16, 2018

Domopalooza 2018 – Target gives a progress report on their data-driven transformation

The last time Ben Schein took the stage at Domopalooza 2017, Target was coming off one of the toughest fourth quarters in the company’s history. Schein’s keynote appearance at Domopalooza 2018 follows Target’s best quarter in a decade, and enough digital progress to impress analysts. Data transformation growth – and new problems Schein has advanced his team’s efforts since I wrote about his presentation in Changing the data conversation at Target – a Domopalooza ’17 BI use case. As Schein told Domo CEO Josh James during his keynote sitdown, Domo adoption has surged, from 3,000 users a month to 3,000...

Thursday, March 15, 2018

Domopalooza 2018 – how Cisco is changing marketing with accountability, data, and engagement

It’s been a year since I wrote about Domo’s epic quest to win the BI business user. I hear very little talk about BI this year though. It’s all about decision makers, and “running your business from your phone” – which, of course, Domo believes it’s ideally positioned for. Meanwhile, Domo has also outgrown their prior event space, and relocated their annual data party (3,000+) to the Salt Lake City Convention Center, aka Salt City...

Wednesday, March 14, 2018

Domopalooza: Timing Key to Startup Success—and Luck

Salt Lake City—For every success story to come out of Silicon Valley, there are countless startups that dwindle into obscurity. But for Matt Cohler, success comes down to a simple—if elusive—formula. “I think it was a combination of the entrepreneur, the product they’re building, and the way they’re taking the product to market, and last but not least, timing: what’s going on in the world,” said Cohler, general partner at Benchmark, at Domopalooza 2018 Wednesday. “I think if you come in at a time when there’s a shift in platform, that opens up a lot of opportunities.” Cohler knows Silicon...

Monday, March 5, 2018

Top 5 Highlights From GGV Dinner with Domo Chief Product Officer Catherine Wong

This past week, a few of my colleagues and I had the good fortune to host Catherine Wong, Domo’s amazing Chief Product Officer, along with several up and coming product management execs for a Product Management master class dinner. I’ve gotten to know Catherine really well over the past 4+ years in my work on the Domo board.  Catherine joined Domo from Adobe, and she had previously worked with Domo CEO & Founder Josh James at Omniture.  She’s an incredible executive.  Product, engineering and design all report into Catherine, and she’s turned Domo’s product into a powerhouse.  The discussion was...

;