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Intro

Conductor Searchlight is used to manage your web presence, allowing you to engage customers throughout their buyers’ journey. To learn more about the Conductor Searchlight API, visit their website (http://developers.conductor.com ). The Conductor Searchlight connector is a “Cloud App” connector, meaning it retrieves data stored in the cloud. In the Data Center, you can access the connector page for this and other Cloud App connectors by clicking Cloud App in the toolbar at the top of the window. You connect to your Conductor Searchlight account in the Data Center. This topic discusses the fields and menus that are specific to the Conductor Searchlight connector user interface. General information for adding DataSets, setting update schedules, and editing DataSet information is discussed in Adding a DataSet Using a Data Connector.

Primary Use Cases

This connector is good for retrieving search engine optimization (SEO) metrics.

Primary Metrics

  • Keyword rankings

  • Competitor rankings

  • Search volume

  • Tracked searches

Primary Company Roles

  • Digital marketing

  • SEO analyst

Average Implementation Time

5 hours

Ease of Use (on a 1-to-10 scale with 1 being easiest)

2

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Best Practices

These reports can power cards individually, but sometimes it is helpful to combine the reports using Magic ETL so you can look at metrics like your keyword ranks compared to your competitor ranks, or to evaluate the search volume of your top ranked keywords. For more information about Magic ETL, see Magic Transforms.

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Prerequisites

To connect to your Conductor Searchlight account and create a DataSet, you must have the following:
  • The API key for your Conductor Searchlight account
  • The Shared Secret for your Conductor Searchlight account
For questions, please contact your Conductor Searchlight account representative.

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Connecting to Your Conductor Searchlight Account

This section enumerates the options in the Credentials and Details panes in the Conductor Searchlight Connector page. The components of the other panes in this page, Scheduling and Name & Describe Your DataSet, are universal across most connector types and are discussed in greater length in Adding a DataSet Using a Data Connector.

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Credentials Pane

This pane contains fields for entering credentials to connect to your Conductor Searchlight account. The following table describes what is needed for each field:

Field

Description

API Key

Enter the API key for your Conductor Searchlight account.

Shared Secret

Enter the Shared Secret for your Conductor Searchlight account.

API Version

Select the Conductor Searchlight API version specific to the API Key and Shared Secret you’ve entered.

Once you have entered valid Conductor Searchlight credentials, you can use the same account any time you go to create a new Conductor Searchlight DataSet. You can manage connector accounts in the Accounts tab in the Data Center. For more information about this tab, see Managing User Accounts for Connectors.

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Details Pane

This pane contains a primary Report menu, along with various menus that may or may not appear depending on the selected report.

Menu

Description

Report

Select the Conductor Searchlight report you want to run. The following reports are available:

Accounts

Returns a list of all accounts available to the authenticated user.

Categories List

Returns category names and IDs for all selected accounts.

Global Keyword Ranks

Returns global keyword rankings by domain for all selected accounts

Locations

Returns a list of all locations with descriptive information.

Search Volume

Returns the average volume and the volume for the last twelve months for all Tracked Search IDs.

Tracked Searches

Returns information about tracked searches by domain for all selected accounts.

Account List

Select all of the accounts you want to retrieve information for. Selecting accounts is optional. If you do not select any accounts, your report pulls information for all accounts.

Account

Select the account you want to retrieve information for.

Rank Source

Select all of the rank sources you want to retrieve information for.

Web Property

Select all of the web properties you want to retrieve information for.

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Other Panes

For information about the remaining sections of the connector interface, including how to configure scheduling, retry, and update options, see Adding a DataSet Using a Data Connector.

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FAQ

As often as needed.
No.
Yes.