< Video Library / How Data Science and Data Apps Are Influencing Smarter Marketing Investments and Outcomes

How Data Science and Data Apps Are Influencing Smarter Marketing Investments and Outcomes

How do you break down the barriers between data scientists and marketers? The solution may surprise you: build an app. Llearn how to put data-science-driven insights into the hands of customer-facing teams, empowering them to make smarter marketing decisions, influence stakeholders, and ultimately impact the bottom line.

Next video:

Developing a Bias for Action: Moving from Static KPIs to Action-Based Analytics

Suggested videos: