Nucleus Research: Domo’s ROI as a Data Platform
A new, independent study by Nucleus Research found that Domo customers have found numerous benefits from Domo as a data app platform, with extended functionalities and low-code tools to accommodate customer needs for data ingestion, governance and analytics.
As noted in the report, customers that leveraged Domo’s cloud-based platform:
- Developed analytic content 50 to 75 percent faster than other methods.
- Eliminated multiple hours per week previously spent manually combining and cleaning data.
- Enhanced its revenue streams with improved targeting of cross- and up-sell opportunities through actionable data delivered by Domo.
“In my conversations with Domo customers, it is clear the rapid success they’ve seen in translating data into actionable insights is thanks to the modernization and improvements the Domo platform has provided for them,” said Alexander Wurm, analyst at Nucleus Research, Inc. “As a mobile-first and cloud-native platform, Domo is poised to win market share and lead the BI market over the next 18 months.”