/ Why CEOs Need to be Social

Why CEOs Need to be Social

The world is getting more social, but CEOs aren’t keeping pace. In fact, 70% of Fortune 500 CEOs have no social presence at all. Does this matter? Is social media genuinely important to a CEO’s success, or the success of an organization? Research emphatically says “yes” to both of those questions. CEOs need to do better at yielding influence on social media.

Here is what you will learn:

  1. Why social media makes real business sense for CEOs
  2. How to implement an effective social strategy within your organization

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