The differences between Domo and Zoho Analytics

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Domo vs. Zoho Analytics

Domo is a BI platform designed to help businesses make more data-driven decisions. With Domo’s intuitive interface, anyone — not just data analysts and scientists — can query data and publish insights. You can integrate data from any source, turn data into live visualizations, and extend the power of business intelligence into apps that power teams and inform customers. Through the power of the cloud, Domo provides scalable and mobile data storage and analysis with machine learning and artificial intelligence. 

Zoho Analytics helps organizations quickly connect, prepare, and analyze data through a self-service platform. It contributes to business intelligence with the ability to create data visualizations, gain deeper data insights, and let users search for data trends using natural language. With Zoho Analytics, users can track important business metrics, identify trends and outliers in their data, and make informed predictions.


A deeper look at Domo

Domo democratizes data by breaking down organizational silos and removing the need for deep coding knowledge. Dashboards and applications can run low-code or no-code, relieving pressure on overburdened IT departments. But, with machine learning and artificial intelligence capabilities, even advanced users can use the platform to perform in-depth analysis and development. 

Domo brings data together from all available sources into one unified view and maintains security and control. You can improve your organization’s internal data use, enhance existing data warehouses and BI tools, build custom apps, automate data pipelines, automate insights, and augment analytics. And, you can share and publish data and analytics directly with customers and partners or embed them in apps, web pages, emails, and more. For an even more complete view, give partners the option to integrate their data with yours.

Product highlights

Here are some of the top differentiators for Domo.

A cloud-based platform lets you scale with ease and access your data anywhere from any device. 

With over 1,000 pre-built connectors for data sources like Salesforce, Google Big Query, and AWS, you can connect to all of the data you care about. 

Domo’s easy-to-use interface gives you access to data dashboards, alerts, collaboration tools, reports, chart libraries, and more. 

Drag and drop, low code tools make it simple for any user to create dashboards that monitor data in near real-time. 

Domo users can access over 150 interactive chart types and 7,000 custom maps for displaying data. 

Use Domo’s ETL engine to analyze, combine, and model datasets. You can also predict future performance with machine learning and AI. Write back between systems and ask questions in everyday terms with natural language queries. 

Enjoyed unlimited storage capabilities and instant insights with Domo’s cloud-based data warehouse.

Use Buzz, Domo’s built-in chat tool, for quick collaboration. Domo also offers task and project management, scheduled reports, and unlimited card sharing. 

Publish your data sets and reports to any external website and monetize your data. Customize and White Label data exploration for teams or build apps on top of Domo’s platform. Access hundreds of pre-built business apps for iOS and Android at no additional cost. 

Features like SSO integration, personalized data permissions, and bring your own key (BYOK) data encryption can help keep your organization secure and compliant. 


A deeper look at Zoho Analytics

With Zoho Analytics, users can enjoy self-service, comprehensive data preparation. Using artificial intelligence and machine learning, users can get quicker, more insightful analysis with less human error. They can also create visually appealing presentations for embedding and sharing those insights.

Product highlights

Use Zoho Analytics with its proprietary cloud service, a public cloud, or on-premise environments. 

Access more than 500 out-of-the-box integrations for popular business apps. 

Zoho Analytics offers a drag-and-drop interface with access to a smart AI assistant. Self-service data preparation and management module allows users to cleanse, transform, enrich, and catalog data for analysis. 

All users can build interactive dashboards to track key performance indicators. Dynamic filtering makes it possible to narrow views to specific information. 

Use Zoho Analytics to choose from a variety of visualization tools like charts, widgets, pivot tables, and tabular view components. 

Connect data stored across storage options like public clouds, on-premise data warehouses and data lakes, and more. 

Share dashboards with colleagues for easy data analysis and collaboration. 

Use reporting slideshows to tell stories with your business data, and create enterprise analytics portals that support and match your brand. 

Enterprise-grade security is accredited and makes it simple to manage and govern data.


Why Domo stands out

While Domo and Zoho Analytics have many similarities, Domo stands out as a fully cloud-based solution with several distinguishing advantages:

  • Domo offers more than 1,000 connectors for integrating with business apps, twice the amount offered by Zoho Analytics. 
  • Domo’s chart and map library is more extensive, allowing for increased specification and customization. 
  • Domo offers additional features like benchmarking, scorecards, task management, and strategic planning that Zoho Analytics does not. 
  • With Domo, organizations can choose to allow partners to share their own data on the platform for more comprehensive views of experiences and processes.

Popular features

With Domo, you can make data part of everything you do. Some of its most popular features include: 

  • Data Integration: From spreadsheets to social to servers, no data is left behind. Connect and store data in Domo’s cloud. Then, combine and transform it with Domo’s Magic ETL, automated machine learning, and SQL dataflows.
  • BI and Analytics: Make self-service data access a reality, and take data on the go with native iOS and Android Domo apps. 
  • Intelligent Apps: Access hundreds of pre-built apps or develop custom apps and connectors on Domo’s platform. 
  • Embedded Analytics: Share your data publicly and privately by creating interactive charts and dashboards. Match the look and feel of your analytics to match your branding. 
  • Security and Governance: Stay secure and compliant by assigning personalized data permissions with row-level access. Domo offers multiple logical and physical security layers and meets GDPR, HIPAA, SOC 1/2, and ISO standards.

Comparing key features

Feature Domo Zoho Analytics
Cloud-based Yes Yes
Connectors Yes-1,000+ Yes-500+
Configurable charts Yes Yes
Custom visualizations Yes (for any user) Yes
Predictive analysis Yes Yes
App-building capabilities Yes No (pre-built apps available)
Governance Yes Yes

Education and support

Domo University offers a full suite of free training modules to help each member of your organization become comfortable using data. Take a variety of short e-learning courses that cover all things Domo, and explore our resource library of how-to videos and articles. 

You can also sign up for public courses, custom webinars, and personalized training streamed to you onsite. And, if you can’t find the answers you need, Domo support is available 24/7. Get live support in your native language through our online customer portal. 



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