Crawl with analytics before running with artificial intelligence

In 2017, artificial intelligence (AI) is an emerging technology trend that is generating increasing buzz …

By Brent Dykes, Director, Data Strategy

Tuesday, September 26, 2017

4 ways to give customers what they want—and get them coming back for more

Attracting customers is one thing, attracting repeat customers is an entirely different ballgame. The best …

By Andrea Sparks, Sr. Copywriter

Monday, September 25, 2017

3 ways consumers are engaging with email

Want to know a secret? Consumers are still reading your marketing emails. While working, while …

By Andrea Sparks, Sr. Copywriter

Thursday, September 21, 2017

Story wars: Instagram vs. Snapchat, an infographic

By now, it’s no secret that Instagram Stories have been dominating the story format, far …

By Andrea Sparks, Sr. Copywriter

Wednesday, September 20, 2017

How strategy can fuel or frustrate your big data initiatives (part 2)

Imagine the following conversation between Alice—the CEO of a hot, new augmented-reality startup (Wonderland GO)—and …

By Brent Dykes, Director, Data Strategy

Tuesday, September 19, 2017

5 ways collaborative analytics can improve business outcomes

It’s no secret collaboration is key to improving efficiency, productivity, and innovation, which in turn …

By Andrea Sparks, Sr. Copywriter

Tuesday, September 19, 2017

How Strategy Can Fuel or Frustrate Your Big Data Initiatives

In a recent study by BARC, companies reported several different benefits from their big data …

By Brent Dykes, Director, Data Strategy

Friday, September 15, 2017

The NFL Is Going To Teach Us How To Hire More Women?? Yes! Take The Pledge!

Whenever I get together with my friend Cathrin, we always have lively conversations about how …

By Josh James, Founder, CEO & Chairman of the Board

Tuesday, September 12, 2017

5 Ways Financial Service Firms Take Advantage of AI

Some of the newest and most interesting opportunities for AI are in financial services. The …

By Andrea Sparks, Sr. Copywriter

Monday, September 11, 2017

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