Streamline Competitive Content Creation
Competitive intelligence is hard to scale and even harder to keep consistent in fast-moving markets. Roxie, your AI Content Strategist, continuously monitors internal CRM data alongside external sources like competitor websites and analyst reports to surface actionable insights.
Roxie helps teams understand where you’re winning or losing deals, why it’s happening, and how to improve your go-to-market messaging—so content stays relevant, differentiated, and aligned to real market signals.
How Roxie Works
Roxie uses purpose-built AI agents to handle every stage of the content lifecycle—from research to publication—while keeping humans in control.
It combines:
- Internal data such as CRM insights, deal notes, and performance signals
- External intelligence including competitor content, analyst coverage, and market trends
The result is content that reflects both what the market is saying and what your data proves.
Key Benefits
- End-to-end content intelligence
Purpose-built agents support deep research, strategy development, SEO optimization, content authoring, tagging, and categorization. - Data-driven topic discovery
Leverages proprietary internal data and publicly available external sources to identify high-impact content opportunities. - Human-in-the-loop quality control
Built-in approvals and integrations ensure tone, accuracy, and brand voice stay consistent. - Seamless publishing
Automatically pushes finalized copy, metadata, and assets to your preferred content management system (CMS).
Powered by Deep Research
Roxie can leverage Domo’s Deep Research agent or focus on a specific topic of your choice to generate competitive insights and content recommendations tailored to your goals.
Built for Scale
Roxie can automatically translate content and be extended to publish across multiple channels, helping teams scale global content efforts without sacrificing quality or consistency.
Who This Agent Is For
The Competitive Content Intelligence AI Agent is designed for teams that need faster, more consistent competitive insights to power better content and messaging.
- Product Marketing Teams
Turn win-loss data and competitive signals into sharper positioning, clearer differentiation, and stronger go-to-market narratives. - Content and Editorial Teams
Identify high-impact topics, create content aligned to real buyer questions, and maintain consistency across formats and channels. - SEO and Growth Teams
Discover competitor gaps, prioritize keywords and topics, and optimize content based on performance data and market demand. - Sales Enablement Teams
Create competitive content, battlecards, and supporting assets that reflect what prospects are actually responding to in deals. - Enterprise Marketing Organizations
Scale competitive intelligence and content creation across products, regions, and teams without sacrificing accuracy or quality.
