When I was at Omniture, we were better than big tech companies when it came to understanding social and the cutting-edge technology trends - definitely better than every Utah tech company, but not as savvy as the VC-backed startups in Silicon Valley. At Domo, we’ve made an effort to attract the right folks and certainly have pockets of bleeding-edge technologists and highly social Domosapiens. I want to ensure we are every bit as adept at understanding and leveraging social and new technology trends across the entire company as any other smoking-hot startup. That’s why …
A transparent, live case study of a company going social.
Follow our journey: #domosocial
Recent Posts
- Let the games begin! Welcome to the #domosocial experiment.
May 8, 2012 - How I Became Domo’s Klout King
Sep 4, 2012 - Dear #domosocial
Jul 10, 2012 - HR’s Gotta Go Social
Jun 21, 2012 - A Perspective from the Petri Dish
Jun 20, 2012 - Reality Check
Jun 19, 2012 - Who has time to be social?
Jun 18, 2012 - From Casual Contributor to Cyberstalker – The Parable of the Weeds
Jun 15, 2012 - Privacy Concerns Go Out the Window When It Comes to Winning (And Why Foursquare is Social Crack)
Jun 14, 2012 - So much more…
Jun 13, 2012 - Learning to love Twitter: A social media expert reflects on how he got it wrong
Jun 12, 2012
Ned Adams, whose Klout score rocketed to 62 through the #domosocial experiment, is Domo’s official winner of the Klout King Award. (He was crowned today during the #domosocial awards meeting.) In this post, Ned shares what he learned about online influence, what types of online behavior impact Klout scores, and what it feels like to …
Dear @domosocial, @Flipboard is red, @Dropbox is blue, I’ve got the badges, along with @YouTube. Gained @twitter follows without creating spam, I’ve lived through the resurrection of @instagram. All of the males use @pinterest at Domo, even #siri agrees to say they love it… No longer a Bro no-no. @googlechrome, #googleplus, @pandora_radio & the @appstore are …
At Domo we are in the midst of a social experiment. I mean really a true “social” networking experiment. Our staff is trying out just about every type of social tool out there from likes of TweetDeck to Codecademy. It’s actually pretty interesting to see that our admin assistants are way more “social” than our …
When I was in architecture school, I did a project inspired by the artist Piet Mondrian. In the course of my work, I came across this quote from Mondrian, “I don’t want pictures, I want to find things out.” A decade later, I didn’t expect to find a parallel between Mondrian and our CEO and …
When I first heard the idea of the #domosocial experiment, I immediately thought, “Good thing I joined Twitter. Otherwise I may be a lot more behind the times in this meeting.” I was thinking to myself, “I am on Facebook, LinkedIn, Twitter, I have a blog, I use several online photo sharing sites and I …
Like many Domo social blogs, mine starts out the same: “When I first heard about the Domo social experiment…” I was worried I’d get sucked into the Facebook vortex that I was in when I first joined in December 2008. Back then I would spend hours finding all of my relatives (I have a lot) …
As I stand out on the back steps looking over what can only be described as a small thriving jungle, I can’t help but feel a little overwhelmed. The yard has been completely overrun with weeds. I know it needs to be done. I know it will make my wife, my neighbors, and even my …
Foursquare is one of the social apps we are using as part of the #domosocial experiment. I’ve been aware of foursquare for years, have met the founder and senior execs who are fantastic — but never felt I needed foursquare to improve my life. I’ve always had an uneasy feeling about broadcasting my whereabouts to …
I enjoy playing and watching sports. Sometimes I have an opportunity to really watch teams and players develop. When I have a chance to follow a sport in more detail it leads me to really enjoy the games more. Better understanding the players, the coaches, their history and their struggles makes the games richer and …
This is not how I thought the future would turn out. Eleven years ago, I began work with my co-author Shayne Bowman on a paper for the American Press Institute called We Media: How Audiences Are Shaping the Future of News and Information. It was downloaded nearly 500,000 times and eventually became a sort of …

