7 Steps to Becoming a Social Media-Savvy CEO

It's no secret that companies are becoming increasingly concerned about having a large and engaging presence on social media. And while they may be hiring digital strategists or social media specialists to help forward those goals, very few CEOs are putting in the effort to be socially active themselves. According to business intelligence and data visualization company Domo, just 30 percent of Fortune 500 CEOs have a presence on at least one social channel. And even that small percentage isn't truly connecting with their audience on social media, they're simply broadcasting impersonal and generic messages to promote their company's products...

The 7 Attributes of CEOs Who Get Social Media

Peter Aceto, the CEO of Tangerine, recently said in The Globe and Mail, “I would rather engage in a Twitter conversation with a single customer than see our company attempt to attract the attention of millions in a coveted Superbowl commercial.” This is the preference of a truly social CEO. Unfortunately, chief executives that embrace and understand the promise of social media are rare, so rare that we call them “blue unicorns” in our book, A World Gone Social. Why blue unicorns? Because CEOs that embrace social as much as leaders like Aceto are still so uncommon that we aren’t...

Better management through business-minded dashboards

Business runs at the speed of light, but keeping track of data can be a monumental challenge. How do you know whether that sales forecast from marketing is matching up with reality? When you launch a new corporate website, is there any way to see if users are sticking around reading about your new products? Plunging into the data takes hours. These business intelligence dashboards present data using some visual flair to help managers make sense of complex data with just a glance. They are highly configurable so the dashboard only shows the data most relevant to your business without...

Move Over, Silicon Valley: Utah Has Arrived

There's a reason HBO called its TV-series parody of startup culture Silicon Valley and not Utah. Silicon Valley, in every sense, is still where it's at, if the "it" in question is a preponderance of venture-capital-backed tech startups. Take, for example, these VC stats, courtesy of the Associated Press. The dollar amounts indicate VC funds invested in tech startups in the first nine months of 2014: 1. San Francisco, $9.32 billion, 506 deals 2. San Jose, California (Silicon Valley), $3.78 billion, 237 deals 3. New York, $3.05 billion, 272 deals 4. Boston, $1.05 billion, 158 deals 5. Los Angeles-Long Beach,...

Utah County is Ground Zero for the State’s Burgeoning Tech Sector

Decades before the current crop of home-grown entrepreneurs in Utah Valley graced the state’s Silicon Slopes, Utah County was home to two of the three largest software companies in the world: Novell and WordPerfect. That was in 1985. Now, more than a quarter century after those companies’ hay days, Utah County is still producing tech giants. In fact, the county has become the epicenter of the state’s technology sector. But exactly how has Utah County’s tech community become such a force to be reckoned with? And how does it consistently give birth to multi-million dollar and billion-dollar companies? ...

Effective Student Marketing Offers Advice to Higher Education Presidents and CEOs in Recent Career Education Review Article

Andy Kelley, president of Effective Student Marketing, recently offered his expert advice to postsecondary education CEOs in Leading by Example: Why it is Imperative for Higher Ed CEOs to get Active on Social Media. The article appeared in Career Education Review, a journal providing education leaders with in-depth information they can use to remain competitive in today’s education arena. In it, Kelley first lays a strong foundation for the use of social media as a powerful marketing tool in higher education. He then builds a case as to why school leaders should personally get on social media sites like Facebook,...

Here Are The Favorite Books Of Warren Buffett, Bill Gates, Steve Jobs, And More Read more

Jeff Bezos has had plenty of literary exposure as CEO of Amazon. But would you have guessed one of his favorite books is Madeline L'Engle's "A Wrinkle in Time"? CEOs from Bill Gates to Elon Musk have some favorite novels on their bookshelves that you may not have predicted. A new infographic from business intelligence and analytics platform Domo and business management website CEO.com breaks down top CEOs' favorite books, revealing a few quirky picks far from the realm of business and economics. Check out which CEO is a fan of Charles Dickens and whose favorite book is by J....

22 Top CEOs Reveal Their Favorite Books

Just as the books U.S. presidents read shape their time in office, so do the titles that CEOs read during their tenure. Some reach for the classics like The Catcher in the Rye. Others go for the quirky, such as The Hitchhiker's Guide to the Galaxy. Then there are those CEOs that read books about other CEOs. For more recommendations, check out this visual reading list created by Domo and CEO.com. ...

22 CEOs' favourite books - ft. Jobs, Branson & Buffett

Need a booklist to give out to relatives before they fill your stocking with Mills & Boon again? You could do worse than check out this list compiled by CEO.com and business software company Domo of 22 (mainly American) CEO and company founders' favourite books, featuring everyone from Amazon's Jeff Bezos and Yahoo's Marissa Mayer to Apple bosses past and present. Happy reading y'all. ...

What Richard Branson, Larry Page, Elon Musk and Other Mega-Successful CEOs Are Reading

Jeff Bezos has had plenty of literary exposure as CEO of Amazon. But would you have guessed one of his favorite books is Madeline L'Engle's A Wrinkle in Time? CEOs from Bill Gates to Elon Musk have some favorite novels on their bookshelves that you may not have predicted. A new infographic from business intelligence and analytics platform Domo and business management website CEO.com breaks down top CEOs' favorite books, revealing a few quirky picks far from the realm of business and economics. ...
;

Domo requests your consent to send you email communications. Please customize your Domo experience:

By selecting "YES" and clicking "Submit", you agree that Domo, Inc. and its representatives may contact you at the email address provided. You may unsubscribe, or view our Privacy Policy, at any time.